Users will soon have a fresh option that enables them to cut down on the volume of AI-made videos appearing in their timelines. This step comes as the company revealed that it presently contains more than 1 billion AI-generated clips.
Pilot Phase and Launch
The new functionality is being tested over the next few weeks before a global release. This advancement coincides with a increase in AI-generated material, fueled by new AI video creators.
AI Proliferation Online
It has been noted that almost a tenth of the fastest-growing video streams on a competing service primarily display AI-generated videos. A large amount of this material is classified as low-quality AI content, a term for poor-quality, bulk-generated content that is typically nonsensical or dreamlike.
Our research shows that many people enjoy content made with AI tools, from AI artwork to educational videos, and we intend to offer the community the option to adjust the amount of that, depending on their own likes,” commented a spokesperson.
AI on the Platform
The platform disclosed that there are presently 1.3bn videos on its service identified as artificially created. In total, in excess of 100 million pieces of content are uploaded to the app every day, making AI content a relatively small percentage of its total content library.
Customizing Your Feed
Viewers will be capable of limit or boost the volume of AI content they see by opening the topic control feature in the application and choosing AI-made media. Additional categories that are already be modified under the setting encompass current affairs, style, beauty, and dance.
Content Labeling and Policies
The platform’s rules mandate users to identify “realistic” artificially created content, and it forbids malicious deepfakes of celebrities or emergencies. Any authentic-looking artificial content that is not labeled can be taken down under its terms of service.
In addition, the app will henceforth add an AI-generated label to content produced via its proprietary AI systems, or flagged by an cross-platform project for recognizing AI-generated material. This step is aimed to deter users from seeking to evade the labeling process.
Educational Initiatives
The platform is furthermore introducing a $2m AI literacy fund for professionals and organizations to produce informative material about using AI responsibly. This project will benefit charitable organizations focused on training programming and robotics.
Content Safety Approach
The video-sharing app has defended its safety measures, during discussion over plans to cut jobs for a large number of safety staff in Britain. The company is expected to reduce a significant number of roles in its trust and safety department in London, with worker representatives and internet security professionals raising concerns that humans are being replaced by machine-led review.
A company official explained that people-led review would remain essential, but artificial intelligence can protect employees by eliminating the most harmful content before it has to be seen by humans. TikTok reported a 76% decrease in explicit and harmful content seen by human moderators over the previous year due to intervention by its automated systems.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s extremely critical to reduce exposure to unsafe media as swiftly, which is where a significant AI assistance is really helping us process content quickly.”